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MY EXPERIENCE 

DOUG CARPENTER ASSOCIATES

Graphic Designer

Company logo-08-min.png

  • Produced and maintained branding assets, websites, and digital campaigns, ensuring brand consistency.

  • Created brand-aligned presentation decks, campaign visuals, and multi-format promotional materials.

  • Built responsive websites using Wix, Squarespace, and WordPress.

  • Designed email campaigns in Mailchimp and Constant Contact.

  • Coordinated with the marketing team and vendors to ensure on-time delivery.

  • Contributed illustrations to award-winning projects, including a 2023 Gold ADDY.

  • Designed responsive websites, scalable marketing assets, and user-focused
    campaigns, blending UI/UX principles with visual storytelling.

ABOUT ME

My name is Jerrica Willins, and I’m a graphic designer, web designer, and illustrator. I’m passionate about hand-coding websites, creating expressive digital artwork, and designing visually captivating and effective designs.

 

Currently, I work as a graphic designer at Doug Carpenter Associates. In this role, I collaborate with a creative and marketing team to develop brand, web, social, and campaign work for various clients. With eight years of experience, I’ve designed for nonprofits like Girls Inc., Hunter Fans, and numerous small businesses. Despite my extensive experience, I’m always eager to learn and gain new insights as a designer.

 

My work has been recognized with a Gold ADDY Award in 2023 for my illustration series Trash Talk. Earlier in my career, I also earned two Scholastic Gold Key Awards for excellence in illustration, which were early indicators of my passion for the field.

 

Whether it’s coding a custom website or illustrating a series, I love bringing design ideas to life. I invite you to explore my portfolio to see how I can help tell your story visually and thoughtfully.

Experience

DESIGN

  • Brand Identity & Implementation

  • UI & Template-Based Design Systems

  • Digital and Print Marketing Assets

  • Pre-press, Production, and Vendor-Ready Files

  • Illustration & Custom Visual Assets

  • Exhibition Marketing Design

  • Presentation & Pitch Deck Design

  • Typography, Layout, and
    Visual Hierarchy Brand Management

SOFTWARE & TOOLS

  • Adobe Suite: Photoshop, Illustrator, InDesign, Acrobat, Lightroom, Bridge

  • Other: BobCAD

  • Workflow: Slack, Workamajig, Pics.io, Constant Contact, Mailchimp, Canva, Dropbox, Microsoft Teams

  • Web Tools: Squarespace, Wix, WordPress, CSS/HTML/Javascript, Web Analytics

  • Presentation Tools: Keynote, Google Slides, PowerPoint

  • AI: Adobe Firefly, Photoshop Generative AI, Figma 

OTHER SKILLS

  • Cross-functional Collaboration

  • Time Management

  • Multitasking

  • Workflow Optimization

  • Production Coordination

  • Photo Manipulation and Editing

Skills
Education

UNIVERSITY OF MEMPHIS

B.F.A. in Graphic Design

Jan 2015 – Dec 2017 · GPA: 3.4

MEMPHIS COLLEGE OF ART(Transferred)

B.F.A Graphic Design Coursework

Aug 2013 – Dec 2014 · GPA: 3.2

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